Literature Review On The Field Of Online Shopping

2.0 Literature Review: Before we start practically working on our project we had to do a lot of theoretical work which includes reading research papers to get a clearer image of recent advancements in the field of Online shopping . In-fact we believe research is the most essential phase of our project because this is the first time we are working on this particular type of project and it’s a challenge for us. So, to make ourselves feel comfortable with this project it was quite necessary for us to understand Online shopping its various application and the ongoing researches in this field. Literature review is an essential component of any new project and to conduct a productive research review it is important that the research is being carried out in the right direction without any biasness. To conduct a healthy literature review we looked for a variety of research paper s all based on Online shopping and then we filtered the selected paper s on the basis of their relevance with the topic of our project. Some of the research papers that we picked up to study and analyze include the following papers: 1. The Trend of Online Shopping in 21st Century. 2. Influencing Factors of Online Shopping. 3. Online Shopping Is Affecting Consumers Buying Behavior in Pakistan Moving further we started reading these selected research papers and continuously brainstormed how we are going to use this knowledge in our project to convert our idea into a reality. 2.1 Modules of OnlineShow MoreRelatedResearch Proposal : Online Store for Primark1519 Words   |  7 PagesResearch proposal Online Store for Primark INTRODUCTION Online shopping is becoming tremendously popular among customers. Major fashion retailers have established their online presence to expand their market. 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